Giving Tuesday is right around the corner! Whether you are looking for a few last-minute ideas to incorporate into your larger campaign plans or need some general advice on how to seize this great fundraising opportunity, here are six ways to make your #GivingTuesday a success:  1.    Tell Your Story
The 2018 International Fundraising Congress (#IFC2018) was held in mid-October in Noordwijkerhout, Holland. With over 1,000 registrants from more than 65 countries, this year’s IFC conference, themed “Together We Can,” was a filled with thought-provoking sessions and collaborative “Masterclasses.” During the IFC, wh...
Each month, CDR features a spotlight of one of our employees. This month we are learning more about Sharron Johnson, our Production Manager. What is your favorite thing about working at CDR? A few of the most important people in my close circle of friends have been those I have met here at CDR. I’ve had the pleas...
Everything has its start—that point where technology meets the mainstream and simply catches fire. With the internet, it was the World Wide Web. With mobile, it was the smartphone. And now there’s voice technology. The intersection of artificial intelligence and machine learning—the technology that makes it possible for voice t...
Bonsai is a Japanese art form that challenges even the most ardent gardeners. Cultivating a bonsai tree will put to test one’s patience and attention to detail―but the end result is well worth the time and effort. In donor acquisition, like in bonsai, it’s all about a careful, nurturing beginning. The way a new crop of bonsai...
While you may have heard about the issues Facebook has been recently facing in the news, you might be less aware of how those issues are affecting advertisers. At the end of September, Facebook officially removed all third-party targeting capabilities from the advertising system—an update that will directly affect charities and nonprofits...
CDR Fundraising Group has hired Erin Albitz as creative director and Felicia Seibert as associate production director. They will join Lisa Scott Benson, CEO, in Los Angeles, where the agency is building its West Coast presence. "CDR has had a national client footprint for decades," Scott Benson explained. "As we continue to grow a...
Here at CDR Fundraising Group, we’re always keeping an eye on the commercial space to see what emerging technologies can be leveraged for our nonprofit clients. In the past two years, commercial companies have been adopting chatbots as a part of their customer service strategy, with a focus on automating conversations that would otherwise...
Each month, CDR features a spotlight of one of our employees. This month we are learning more about Chris Eyler, our Junior Network Administrator. What is your favorite thing about working at CDR? Without a doubt, I’d have to say the people I work with. They make my position here at CDR so much more amazing....
Every year, we look forward to the MAXI awards—and not just because we hope to be recognized among our peers with a Bronze, Silver or Gold award, but because the evening is a great opportunity to see what techniques are working across the nonprofit space. While we regularly track what various nonprofits are doing in regard to mail, email,...
We all know how challenging it can be to convince your membership director or board that it’s time to explore something new. Over the last decade, cooperative database (co-op) modeling has become an integral part of acquisition strategy for many organizations. When it comes to acquisition, you’re probably mailing exchange and rental...
Each month, CDR features a spotlight of one of our employees. This month we are learning more about Alexis Sabloff, our Vice President of Arts and Cultural Accounts. What is your favorite thing about working at CDR? Hands down, it’s the great people I work with on my teams! What is your gui...
As we enter this year’s hurricane season, it’s impossible to forget what happened last year. The 2017 Atlantic hurricane season was one of the costliest seasons on record, with damages totaling at least $282.16 billion. As many as 1,500 people died while millions of others in the affected areas are now forced to rebuild their lives....
Each month, CDR features a spotlight of one of our employees. This month we are learning more about Bailey Bernius, an Associate Director, Digital Media. What is your favorite thing about working at CDR? That every day is different, but there’s always a success to celebrate or challenge to learn...
Woo-hoo, you made it to part 3! If you missed parts 1 and 2, you can catch up on your sender reputation here and SPAM traps here . Another factor email inbox providers take into consideration are SPAM complaints. Ever heard the saying &ldq...