Founded in 1982, CDR is an award-winning, full-service direct response fundraising agency comprised of over 80 industry experts. Our name, CDR, stands for Creative Direct Response. With more than a dozen service offerings, we believe in the power of integration. Our clients thrive when all marketing channels bolster each other through consistent creative, branding, and messaging. We keep a laser-like focus on results to help clients build truly effective, multi-channel strategies. Our dedication to our clients and employees is rooted in our mission, vision and values.
Our clients' missions are our purpose and our passion. Together, we raise money to transform lives.
CDR employees come together to be active participants in transforming our world for good. Everyone has a part to play — from supporting and encouraging our clients, to inspiring and motivating donors to give, to caring for each other as people and professionals. We’re relentless because the stakes are high, and our work has true significance.
- We are passionate. Doing great work for great causes drives us.
- We are dynamic. Always evolving, we deliver on our core competencies while pushing boundaries.
- We champion integrity. We do what's right and are true to ourselves and our clients.
- We focus on people. Caring about each other creates success.